Making a Media Kit

A media kit. Something that I didn't have up until a few weeks ago because writing about yourself is difficult so I kept putting it off, nothing I wrote was good enough for it. But I finally have one, and I thought I'd share with you guys how I made it and what I made it with.

For those who don't know, a media kit is a document packed full of information about you and your blog. Mine contains my blogs stats, my social media following, a bit about my blog and what brands I have worked with.

A lot of people include a lot more info, but I decided to just add basic information for now. I figured that if a brand or company wants to know more, they can email me with specific questions and they are more likely to get the exact info they want.

I'd recommend that before you get started you write down your stats, following and any other information that you want to add so that once you start designing you can just add it.
I included my three main social media accounts which are Twitter, Instagram and Bloglovin as I didn't see the point of adding ones I rarely use. As for my views, I included my all time views, lasts months views and my average daily views. That way they can get an idea of what kind of traffic I get on my blog and if that is the kind of following they are looking for. A very important piece of information to add to your media kit is your blogs DA, which you can check here.
All of this information should be updated each month so that you are giving accurate stats as your DA can go up or down and so can your daily/monthly views.

To create my media kit I used Canva, a really handy online design page. It's free and really easy to use. It has a wide range of fonts, images and designs for you to use for your media kit and other things like a creating your own header.

Here's my media kit,

As you can see, there's not much to it but it has the information necessary for a brand/PR to decide whether they want to work with me. I kept it short as I didn't want them to lose interest half way through.

On a second page, inspired by Issy, I added some of the brands I've worked with in the past. This gives them an idea of the kind of brands you've worked with and also shows that you have some experience.

Last but not least, I added the date it was last updated in the corner. It's only small but it helps me keep track of it and it lets the brand/PR know when the stats where last updated.

I hope you found this helpful, if you've got any questions just let me know in the comments and I'll try my best to help you.


  1. This was really helpful because I've been meaning to make a media kit for ages now so I'll definitely be using your tips, thanks Bethan!

    Jess x

  2. This is super helpful, I've been wondering how to put together a media kit and been totally thrown because I wasn't sure! This seems so simple, I'll definitely be looking into it. :)

    gail //

    1. Ah cool! It's always a good thing to have x


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